The History of Fukui Pearls (4) - "Hong Kong Maritime Pearl Jewellery Workshop"
It takes a long time to go from zero to one. In 2014, we moved from Yung Shue O to a fish farm in Manam Wat. During these years, we devoted ourselves to studying different business models and looking for ways to popularize pearls so that everyone can know and love pearls.
We tried to transform pearls from a jewelry retail product into an experience workshop, and this attempt allowed us to discover unprecedented opportunities. At that time, a maritime pearl jewelry workshop only took two hours to complete, and one instructor took charge of the entire process, responsible for arranging multiple projects from beginning to end, including preparation, pearl knowledge teaching, pearl opening experience guidance, and jewelry making teaching. Although it was hard work, we found that even small steps could attract interviews from different media. Because of the help of the media, we suddenly had to increase the number of sessions.
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That’s how we came up with the idea of developing a unique marine pearl jewellery workshop in Hong Kong and even in the world. In 2015, we worked with the owner of the fish brand and successfully applied for government funding.
On November 1, 2018, we received notification from the Agriculture, Fisheries and Conservation Department that our application was successful, and the Hong Kong Pearl Farming Association was officially established.